Forbes by the Numbers: January 2023
I’ve been writing for the Forbes website for forever, it seems. Over the years, I have held several beats: self-employment, vices, and sex. Currently, my tagline is: “I cover the business of sex.” In January 2023, I started posting again after a hiatus, and I thought I would track my traffic numbers progress here.
Stories published: 4. My goal was to publish five stories, but various things led that to not happening. Next time, I will get more of the posts done earlier in the month.
Total page views: 42,956. My goal was to double my page views from December 2022, when I wasn’t posting. My page views in December 2022 were 22,353. That’s an increase of 91%. So, not bad.
Total visitors: 39,011. My goal was to double my page views from December 2022, when I wasn’t posting. My page views in December 2022 were 20,155. That’s an increase of 93%. So, not bad.
Most popular post, by views: How Rapper Iggy Azalea Is Making Money on Only Fans: 19,381 (as of this writing). If the question is what works, the answer is the intersection of celebrities and sex. Other reasons this post performed well: It was tweeted multiple times by Forbes and ForbesLife, the top image featured Iggy preparing to lick a cherry, I had read something recently that reminded me that headlines that explain “how” something is done are more likely to generate higher engagement and so I used that construct.
The month’s highlight: Iggy is #1: At one point, my story about Iggy was the number one trending story on Forbes.com, beating out stories about Tom Brady and Elon Musk.
